For those with something to say.
You've built an audience.
But your ambitions go well beyond making it a bigger one.
We work with influencers who care about what they create, where it could take them and what comes next.
If you're serious about making more of your influence, we should probably talk.
You’ve got the influence.
Let’s work out how to use it.
No two influencers want exactly the same thing.
Maybe it’s more brand partnerships. Your own product. A podcast. A book. A business.
Something we haven't thought of yet.
So we start with you – your ambitions and what it's going to take to make them happen.
Then we build a plan around it.
INFLUENCE TO INCOME™ SCORECARD
Where are you now? And what could help you move forward?
Our free scorecard helps you assess your influence, identify your strengths and see where to focus next to turn your influence into income.
More than your next
brand deal.
The right partnerships are vital for turning your influence into a successful career.
We'll find and pitch for opportunities that make sense for you, negotiate on your behalf and manage the contracts and legal details to protect your interests – so you can get on with the bit you're brilliant at.
And you'll always know where you stand. We've built a live influencer dashboard to give you 24/7 visibility of your business, your brand deals and your pipeline – from what we're pitching to what you're earning, and what we're earning too.
No smoke. No mirrors. No murky maths.
Going Solo doesn’t mean going it alone.
Influencer careers tend to come without colleagues. Or an instruction manual.
That’s why everyone OAC represents is part of a community of influencers who understand the highs, the headaches and everything in between.
We bring everyone together for two all expenses paid retreats each year, alongside an annual calendar of socials and events. Time to share ideas, swap experiences, learn from each other and simply get away from the feeds for a bit.
Our community is a huge part of OAC – and one of the things we're proudest of. We want you to feel supported by your team and connected to people who understand what you do.
Hear from our creators.
See where influence can lead.
There's more than one way to make a career out of influence. Here are a few of them.
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Podcasting
Social media strategist, entrepreneur and OAC-represented influencer Vicky Owens brings her perspective on business to the microphone with Business Class.
Business Class gives Vicky space to explore the conversations that matter to her audience, with practical advice and fresh perspectives from fellow founders.
Independently run by Vicky, Business Class has achieved a number-one chart ranking and more than 100,000 downloads.
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Product Collection
Following her appearance on BBC’s Interior Design Masters with Alan Carr, Kate took her interiors expertise in a new direction: her own wallpaper collection with Esselle Retail.
OAC negotiated the partnership deal and managed the launch, helping Kate turn her distinctive style and influence into a product people could bring into their own homes.
The collection went on to sell out – showing how an influencer’s expertise and audience connection can translate into demand for a product of their own.
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Publishing Deals
FROM THE FEED TO THE BOOKSHELF.
Our roster has plenty to say – and their expertise goes well beyond social media.
From Rachel Verney’s colourful interiors in Dopamine Home to Greg Penn’s renovation journey in Man with a Hammer and Michela Chiappa’s family recipes in Simply Italian, their books bring distinctive voices and practical knowledge to the page.
Distinctive perspectives, with a place on your bookshelf.
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Public Speaking
SOMETHING TO SAY. A STAGE TO SAY IT ON.
The expertise, personality and ideas that build an audience online can bring a room to life too.
Our founder Charlie and Vicky Owens share their business insights on stage. CasaCrank brings interiors inspiration to the Ideal Home Show, while Michela Chiappa shares her cooking expertise on chefs’ stages at festivals and events.
Real experience. Distinctive perspectives. And a connection with the people in the room.
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TV Appearances
FROM THE FEED TO THE SCREEN.
Expertise, personality and something worth sharing – our influencers and founder bring all three to television.
OAC founder Charlie brings Influence to Income™ to life on ITV, coaching a beginner with the goal of covering their mortgage in a month through brand collaborations.
Jack Kinsey, Joanne Hardcastle and Kate Hewitt have showcased their creativity on Interior Design Masters, while Michela Chiappa regularly brings her Italian cooking expertise to This Morning.
From practical advice to creative inspiration, they bring knowledge and personality to the screen.
Not ready for management?
We can still help.
Management isn't a magic bullet. It isn't the right model for every influencer, and sometimes it simply isn't the right time in your journey.
You can still get support from OAC. Through mentoring, tools and resources, we'll help you understand where you are, what you need and how to move forward.
Looking for brand campaign opportunities?
Join our influencer network to be considered for campaigns we manage on behalf of brands.
This is separate from representation. You can manage yourself or have an existing manager – when a brief looks like the right fit, we may contact you or your agency to discuss it.
testimonials