Blog
Your go-to resource for tips, insights, and inspiration on personal branding, influencer marketing, & social media strategy.
Whether you’re a founder, influencer, or brand, our blog is packed with actionable advice to help you grow, connect, and thrive in the digital world. Dive in and discover how to turn your vision into success!
If you’re building a business, personal brand, or creator career, it can feel like you need everything at once - strategy, tools, courses, coaching, mentors.
But over the last three years as a first time CEO building OAC, I’ve learned not everything you invest in actually moves you forward. This is a reflection on the costly mistakes I’ve made, and the simple shifts that completely changed how I now build, learn, and invest.
Ever feel like everyone else is moving forward while you’re stuck waiting for the “right” time? You’re not alone. In this post, we share the stories of three women who started from scratch, took bold risks, and built thriving brands without waiting for permission. Learn how taking small steps, trusting yourself, and saying YES before you’re ready can turn ideas into real momentum.
If you’re waiting for brands to come to you, you could be missing out on the best opportunities for your career. In this blog, I break down why pitching yourself is the game-changer, the challenges creators face, and practical advice to start turning outreach into paid work.
You’re creating content, but are people really seeing you? Think again. I’m sharing 7 reasons showing up online changed my career and and exactly why leaning into your personal brand isn’t optional anymore.
I posted 178 times without showing my face. Growth was slow, and nothing felt like it was sticking. When I finally got visible, everything changed, I quit my 9–5, gained nearly 30K followers, and turned content into a full-time career.
Here’s why personal branding matters more than content alone.
At 25, I wish I’d known what I know now at 31. This blog shares the lessons that make building a business, taking risks, and chasing big goals a little easier. Whether you’re figuring out your career, taking risks, or chasing big goals, there’s something in here for you.
Struggling to get your content to land? I recently paused my socials to do a full audit - reviewing performance, branding, audience, and competitors. In this post, I share the small, intentional tweaks that transformed my engagement and made my content work for me, not the other way around.
Feeling like your content isn’t getting the engagement it deserves? You’re not alone. I recently spoke with a client who was in the same boat, and I shared some simple, actionable tweaks that can make a big difference without rewriting your whole strategy.
I’m sharing the exact framework we use in our strategy sessions to help clients build personal brands that get noticed, trusted, and remembered.
If you’re building a personal brand, scaling a business these are the books I keep coming back to. Each one has lessons that actually matter for founders and creators practical, tactical, and straight to the point.
These are the strategies busy founders and creators need to know to reclaim their time and work smarter. From focus hacks to automation tools, I share the methods that help me save hours and get more done.
I attended Ladies Who Launch and left inspired by the female founders reshaping their businesses and themselves. From quiet influence to the power of personal branding, these lessons reminded me why growth, connection, and reinvention are the keys to building something lasting.
These are the things aspiring creators need to know about turning influence into income. From accidental beginnings to building an agency, I share the lessons that helped me scale in the creator economy.
These are the things creators need to know about starting out in the creator economy. From my first accidental Instagram account to building a career helping others grow influence, here’s what I’ve learned along the way.
If you’ve ever found yourself wondering how to price collaborations as an influencer, you’re not alone. That’s why I’m sharing my complete framework to help you confidently determine your worth, tailor your rates, and negotiate like a pro.
Collaborating with brands is an exciting milestone for any influencer—it’s a chance to monetise your platform and build valuable partnerships. But, if you’re not careful, a few missteps can hold you back or even harm your brand.
OAC Talent is all about doing things the right way, building a community around our team and offering more than a management service to our influencers through constant education and mentoring. And what better way to bring this to life than through a retreat!
As we take a breather from the whirlwind that was 2023, we couldn’t resist sharing with you the rollercoaster ride that has made last year oh-so-special for OAC; from events across the country, welcoming new team members to finally getting the keys to our office space.