the team
MEET THE FOUNDER
Hi, I’m Charlie!
I’m the (accidental) founder of OAC, and someone who’s deeply passionate about helping others succeed.
I say accidental because I didn’t set out to start an agency and I certainly didn’t think I was “building a personal brand.”
I was simply craving a creative outlet. I was working in a corporate role, feeling stuck and uninspired, when I decided to document my first home renovation on Instagram on my Instagram page @overatcharlies. At the time, it was just a fun way to share DIY projects during the COVID lockdown.
But something happened that I didn’t expect—people started paying attention. My account grew, brands reached out, and before I knew it, I had an engaged audience and an entirely new perspective on what was possible with social media.
That’s the thing about personal branding—it can feel like a leap of faith, but when done right,
it opens doors you didn’t even know existed.
Meet The Team
We’re a small but mighty team who love what we do and genuinely care about the people we work with.
Each of us brings something a little different to the mix, but together, we’re here to help you smash your goals. Meet the faces behind OAC and get to know the people who’ll be cheering you on every step of the way.
-
EA Interim & Brand Campaign Manager
If I’m not at my desk, you’ll likely find me planning the next trip, organising an event or raiding my snack stash! I’m known as the planner of my friendship group and I love a good list — there’s something satisfying about having everything mapped out and organised.
I enjoy working behind the scenes and bringing ideas together, making sure everything is well thought out from start to finish. When I’m away from work, my two children keep me busy and on my toes, so life is always full of activity, planning, and there's never a dull moment.
-
Operations Manager & EA to CEO
AKA, the one that keeps all the cogs turning!
If I’m not knee-deep in a spreadsheet or ticking off one of my many to-do lists, you’ll find me planning an event, booking travel, or working behind the scenes. Always a natural energy drink or an Iced Matcha in hand — and I’m rarely seen without both. I’m the behind-the-scenes engine making sure everything runs like clockwork.
-
Influencer Talent Manager
From brainstorming brand campaigns to helping creators reach new heights, I thrive on bringing big ideas to life. My mind’s a bit like Mary Poppins’ bag, somehow there’s always room for one more campaign, one more call, and one more win for my creators.
-
Junior Influence Marketing Manager
Issy is one of our super-organised Talent Managers, looking after creators across fashion, beauty, home and family. She’s always one step ahead, keeping on top of opportunities, campaigns and a very busy inbox, with her lightning-fast typing skills to match! Basically, if there’s a deadline, detail or opportunity to keep track of, Issy’s already on it. ✨
-
Talent operations Coordinator
Milly is the behind-the-scenes organisational queen keeping OAC’s Talent team running smoothly. From managing opportunities and campaigns to keeping on top of the all-important details, she’s always one step ahead and making sure everything gets done before you even have to ask! ✨Email Milly / Connect on LinkedIn
-
Paralegal
Covering everything from contracts to compliance and making sure our creators and clients are fully protected every step of the way.Email Alex / Connect on LinkedIn
-
Personal Brand Executive
I help founders and creators intentionally shape their personal brand as thought leaders and experts. I support and create personal brands that open opportunities, strengthen reputation, and make a meaningful impact in their industry. At OAC, I help brands show up with purpose and confidence.
-
The Office Mascot - Bringing all the positive vibes!
Want to join the team?
At OAC, we’re passionate about helping influencers, founders, and brands build thriving, impactful businesses.
We’re a team of creative thinkers, problem solvers, and big dreamers who work collaboratively to deliver results that matter.